Wednesday, April 2, 2014

Behind the Google Logo

Sergey Brin created the Google logo in 1998. He used the free graphics program GIMP. The Google logo uses primary colors, but the pattern does not go in order because, “Google doesn’t follow the rules.” The first three colors are blue, red, and yellow, which are the primary colors. However, computer software uses red, green, and blue color scales, which are the next three colors in the logo. Google uses the font Catull for its logo.  The creators of the Google logo wanted something simple, without symbols and bulky letters, so that it would be more versatile. The Logo is constantly changing for all types of occasions. The name Google comes from the mathematical term “googol” which is the number 1 followed by 100 zeros. It reflects the mission to create a seemingly infinite amount of information on the web. The image below is Google's latest update to the infamous logo. Simple, memorable, and timeless.


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